What I can do for you
I help not-for-profit organisations to tell their story. That often means:
Copywriting for mass and legacy giving campaigns, including DM, email, social, websites, magazines and video scripts.
Writing cases for support for major fundraising campaigns, often aimed at high-net-worth individuals.
Developing messaging and propositions for different audiences, including mid-value and legacy donors.
Training on how to write compelling fundraising copy.
Highlights of recent work include:
Writing successful urgent appeals for Prospect Hospice in Swindon and St Raphael’s Hospice in Sutton.
Editing WaterAid’s twice-yearly supporter magazine, Oasis, to bring supporters closer to the cause and encourage loyalty.
Crafting a major new case for support for Marie Curie, to test with their donors.
Delivering copywriting training and 1:1 coaching for fundraisers at the University of Leeds.
Writing emails to inspire action on climate change and Gaza for Oxfam GB.
“Ben’s writing is fantastic, clear and compelling. What made him such a pleasure to work with was his easy ability to grasp our issues quickly and pull all of that together to shape our story.”