What I can do for you
“Ben’s writing is fantastic, clear and compelling. What made him such a pleasure to work with was his easy ability to grasp our issues quickly and pull all of that together to shape our story. ”
I help not-for-profit organisations to tell their story. That often means:
Copywriting for mass and legacy giving campaigns, including DM, email, social, websites, press, magazines, video scripts and more
Writing cases for support for major fundraising campaigns, often aimed at high net worth individuals
Developing messaging and propositions for different audiences, including mid-value and legacy donors
Training on how to write compelling fundraising copy
Project managing complex communications projects.
Highlights of recent work include:
Editing WaterAid’s twice-yearly supporter magazine, Oasis, to bring supporters closer to the cause and encourage loyalty.
Developing a proposition and messaging to encourage people to leave a gift in their will to Imperial College.
Crafting the narrative for a major new fundraising campaign for the Royal Botanic Gardens, Kew, focusing on protecting biodiversity.
Delivering copywriting training for teams at the Royal Northern College of Music, so they have the skills and confidence to write for their audiences.
Writing individual giving DM appeals for a range of organisations, including the University of Liverpool and the University of Leeds.
“Ben was able to work in true partnership to challenge our thinking, push boundaries and produce a written case for support that truly reflects our history and future ambitions.”